Blog Traffic and Engagement: The Power of Search Engines

We’ve made some progress with SEO (search engine optimization) lately. Today I’ll discuss our recent improvement in search engine referrals using Jeremy’s Is Batman A Marvel Character Trapped in the DC Universe? and Diana’s Penny Dreadful Séance Review as examples.

I know very little about optimizing posts to get searches. It isn’t something I even thought about until a few weeks ago. I had a private conversation in March with CompGeekDavid about blog traffic which made me think this blog, in particular, should be getting more search traffic than is. That prompted me to do what I always do when I encounter a problem like this. I started asking questions, looking at stats, and reading stuff.

Jeremy and Diana both get more search engine referrals than me, and they have from the beginning. That’s to be expected. They write a ton of posts about comics, books, movies, and television. That stuff is called “popular culture” for a reason. For the last little while, all my blogging has been oriented toward social media, inequality, photos, music videos, and speaking directly to blogging buddies. I do blog about Tolkien at Part Time Monster, but that’s a pretty narrow niche, and it only trends when new movies are released. What I write just isn’t as popular, search-wise, as Batman and Penny Dreadful.

That said, I don’t think any of us were getting as many search referrals a month ago as we should have been getting. We’re still not, but we have improved our search traffic here in the last few weeks. Two months ago, we were getting fewer than 10 search engine hits a day on most days. Now, on most days we’re getting 50 or more. Both Jeremy and Diana have played important roles in that.

Early in the Penny Dreadful series, I read an article which led me to believe that search crawlers weight headlines and first paragraphs very heavily. Based on that information, I advised Diana to use the series and episode tiles in the headline along with the word “Review.” I also suggested that she include as many of these items as possible in her first three or four sentences:

Continue reading

Extremis Looking For New Fan Writers

Since I actively recruit guest bloggers, and know what contributors mean to a blog, I’m reblogging this today. If you write stuff that fits at ER, please consider sending them a post.

Julian R. Munds

Come Join Us! Come Join Us!

Hey, Extremites, you’ve probably noticed a drop off in posts recently.

There’s a few reasons for this. I have been busy with my non-blog life, doing some new contracts around Canada and I am gearing up for a big move to the UK, aside from some health difficulties in the last month.

Anyway, all this means that Extremis needs some new writers. If you are interested in joining our roster, note our mandate is write literate articles about fan related topics.

If interested in joining send me a 500 word article about what you’d like to write  for us and we’ll go from there.

Send it to, julianrmunds@gmail.com in word, PDF or pages format.

My best, Extremites,

Julian Munds – Editor-in-Chief for the Extremis Review.

View original post 25 more words

Silent Saturday 5

Image

© 2014

© 2014

Weekend Music, Jeremy-Style: “Lover of the Light” by Mumford & Sons

Happy weekend, everyone! Here is a musical aside for my fellow Mumford & Sons fans—the official music video for “Lover of the Light.” Aside from being a fan of the group, Idris Elba is also one of my favorite actors, so seeing more of his work is a treat. That, and the story this video tells hits me right in the feels. Pay close attention, and enjoy!

Tweet me @quaintjeremy.

(ed. – This post was written ages ago. I’ve been sitting on it for months. All through the craziness of March and April it was my insurance against waking up on a Monday and having nothing. That could have happened very easily, but it didn’t, because we have contributors and they rock. Jeremy’s got his own blog going now and celebrated six months of (more than) weekly posting here on Wednesday. And since I have the entire weekend to think about Monday, I think it’s time to put this one out there. Just so you know, I am a shameless Idris fanboy myself. I follow his  Facebook page. I just love him, and this video.)